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Flashtalking is the leading independent ad server for sophisticated advertisers. We use data to personalize advertising in real-time, independently analyze its effectiveness and enable optimization that drives better engagement and return on spend for global brands.
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2022-05-04 13:10:28

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Solutions Industries Insights Support About Contact Us Login Back Ad Serving Creative Personalization TV+Video Social Identity Framework Verification Advanced Analytics Agency Partnership Services Program Back Auto CPG Financial Services Retail Sports Betting Travel Video Gaming Back Blog & News Reports & Case Studies Creative Showcase Back Flashtalking Certification Strategic Services Help Center Back Mediaocean Partners Careers Solutions Ad Serving Creative Personalization TV+Video Social Identity Framework Verification Advanced Analytics Agency Partnership Services Program Industries Auto CPG Financial Services Retail Sports Betting Travel Video Gaming Insights Blog & News Reports & Case Studies Creative Showcase Support Flashtalking Certification Strategic Services Help Center About Mediaocean Partners Careers Contact Us Login Mediaocean named a Leader in 2021 Gartner® Magic Quadrant™ for Ad Tech Download Report » Introducing the Comprehensive Solution for the Future of TV+Video Advertising Explore Flashtalking Video+ » CVC and TA to partner with Mediaocean and fuel growth of global omnichannel advertising platform Read Press Release » Flashtalking is joining forces with Mediaocean Read Press Release » How Flashtalking is Simplifying Digital Advertising Video Spotlight with Lucy Hinton » Enroll in Flashtalking Certification! Powered by Flashtalking Campus » AD SERVINGFlashtalking is the leading independent global ad server for advertisers who value control of their own data and wish to separatemedia sales from delivery and measurement. Learn more CREATIVE PERSONALIZATIONFlashtalking’s creative management tools enable advertisers to personalize at scale by activating feeds and data with Decision Trees, our creative decisioning interface. Learn more identity FRAMEWORKFlashtalking is the world’s first cookieless ad serving platform to orchestrate client identity for measurement and personalization. Learn more advanced analyticsFlashtalking’s reporting platform and advanced analytics provide advertisers with a comprehensive view of the customer journey and surface actionable insights. Learn more VERIFICATIONFlashtalking’s complete suite of verification tools offers fraud detection and viewability services globally across desktop, mobile web, in-app, CTV/OTT, and is able to fill any verification gaps. Learn more news & THOUGHT LEADERSHIP Blog Dec 2, 2021 Press Release Mediaocean Announces Issuance of New U.S. Patents for CTV Fraud Verification Technology Innovation Dec 2, 2021 Press Release Mediaocean announced that the U.S. Patent and Trademark Office has issued the company a new patent. This patent milestone not only further strengthens the company’s current intellectual property position and coverage for advanced verification products and solutions already in-market – but signals a paradigm shift that benefits the greater ad tech industry and all omnichannel marketers. Read More → Dec 2, 2021 Press Release Nov 16, 2021 Press Release Flashtalking by Mediaocean wins 2021 I-COM Global’s Data Creativity Award for scaled identity resolution approach to FanDuel USA measurement Nov 16, 2021 Press Release Mediaocean, the mission-critical platform for omnichannel advertising, has announced that I-COM Global has recognized it as a winner in the Identity Solution Category for the global data community's Data Creativity Awards. I-COM judges have recognized Flashtalking by Mediaocean for developing a proprietary approach to identity resolution and measurement on behalf of FanDuel USA, an online sportsbook and i-gaming platform. This marks three wins in the past four years for Flashtalking being named as a finalist for these awards. Read More → Nov 16, 2021 Press Release Nov 1, 2021 Partnerships Cross Screen Media Announces Partnership with Flashtalking by Mediaocean to Enhance Campaign Planning and Activation Nov 1, 2021 Partnerships Cross Screen Media, a tech firm specializing in optimized local TV and CTV ad planning and measurement, announced a partnership with Flashtalking by Mediaocean that empowers advertisers to accurately reach custom audiences and measure impressions across screens, without dependence on cookies, by incorporating Ftrack into the Cross Screen Media platform. Read More → Nov 1, 2021 Partnerships Oct 28, 2021 Press Release Mediaocean named a Leader in 2021 Gartner® Magic Quadrant™ for Ad Tech and named in the Gartner Peer Insights Customers’ Choice: Ad Tech Oct 28, 2021 Press Release Mediaocean today announced that it has been named a Leader by Gartner, Inc. in the “Magic Quadrant for Ad Tech” (October 2021) research report. This is the second time that Mediaocean has been named in the Ad Tech report, having been named as a Visionary in 2020. The research was conducted prior to the acquisition of Flashtalking, and those additional capabilities were not considered. Read More → Oct 28, 2021 Press Release Oct 25, 2021 Press Release Flashtalking e Media Consultants Collaborano Per L’Automazione nella Pubblicità Digitale Oct 25, 2021 Press Release Flashtaking by Mediaocean e Media Consultants siglano una partnership con l’obiettivo di automatizzare le comunicazioni tra la piattaforma Flashtaking e Net*Box, il tool di media planning, management e administration per il mezzo digitale appartenente alla suite Ad*Box di Media Consultants. Read More → Oct 25, 2021 Press Release Oct 21, 2021 Press Release Mediaocean announces new leadership roles for senior executives Oct 21, 2021 Press Release Mediaocean has announced new leadership roles for some of its current executives and others who joined the company following its acquisition and integration of Flashtalking, the leading independent ad management platform. Read More → Oct 21, 2021 Press Release Awards 2021 WINNERIdentity Solutions Category 2020 SHORTLISTBest Use of Data & Creativitywith Costa Coffee & SUBLIME 2020 WINNERAI Category: “Creative Element Analysis: Using AI to Describe & Analyze Ad Creative” 2019 WINNERBest Attribution Solution 2019 WINNERMost Effective/Measurable Campaign with British Gas & Mediacom 2019 FINALISTFor our campaign with McDonald’s, OMD, The Trade Desk, Salesforce & Kochava 2018 WINNERBest Industry Collaborationwith Vodafone & Wavemaker Autumn 2018 WINNERBest Ad:tech Supplier 2018 WINNERAttribution Categorywith IAS, Tapad & Dish Networks Spring 2018 WINNERBest Ad:tech Supplier 2018 FINALISTBest Marketing Analytics/Attribution Platform Homepage Header Flashtalking Overview Homepage Blog Widget Awards contact us Subscribe to Newsletter | Publisher Certification | Privacy Policy | Modern Slavery Policy | Consumer Privacy | Opt-Out|Submit Vulnerability Report or Bug © Copyright Simplicity Marketing 2007-2020. Flashtalking is a trademark of Simplicity Marketing Ltd.