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Connect for News Updates, Working Groups and Discussions Learn More Resource Stay up to date with IAB Canada Sign up for our Mailing Lists Sign up Scroll Down Member News Welcome to Our Newest Members: The 2045 Collective Welcome to Our Newest Members: Radio Connects Welcome to Our Newest Members: Reddit About IABEstablished in 1997, The Interactive Advertising Bureau of Canada (IAB Canada) is the national voice and thought leader of the Canadian interactive marketing and advertising industry. We are the only trade association exclusively dedicated to the development and promotion of the digital marketing and advertising sector in Canada.Learn More Become an IAB Canada Member Joining IAB Canada supports the growth of the Canadian online media sector. Whether you are an established publisher driving change or new to the scene or country, IAB Canada provides invaluable resources to its members across its four core pillars. As a non-for-profit association, all of the membership dollars we earn are invested towards much needed education, research, policy and regulatory affairs, and networking. Promote Your Company’s and Your Own Industry Expertise Access Members-Only Community & Knowledge Centre Connect With Other Business Professionals Learn At IAB Canada Professional Development Seminars Save With Members-Only Pricing for Courses, Events and Free Job Postings Become a Member! Join Today Newsletter Sign-Up Stay up to date on important IAB Canada events, courses, research, job postings, committee initiatives, and top news from the interactive industry. Sign-Up Now Upcoming Events May 12 Webinar: User Attention, Done Ethically, presented by Contxtful Learn More May 17 Webinar: Preparing for a Post-Cookie World: A Framework for Universal IDs, presented by Index Exchange Learn More May 25 Webinar: Exploring Digital Audio – The Emerging Opportunity for Today’s Marketers and Advertisers, presented by Rogers Media Learn More Full Calendar Latest News Making Privacy a Positive Experience: Didomi Weighs in on the First Party Data Reality Mar 24, 2022 In preparation for next week’s Business of Digital: The First Party Reality – The New Rules of Engagement, we sat down with IAB Canada member and topic sponsor, Didomi to get their unique take on the critical and ever-changing role that consent management platforms play in first party data management. We were also keen to hear about how, as a young […] Full Article You’ve Gotta Know when to Hold’em – Planning a Successful iGaming Launch Mar 17, 2022 Deloitte’s recent report on the iGaming industry in Canada “Bettor Perspectives” states that “the legalization of single-sports betting is one of the most significant developments the Canadian sports, entertainment and gaming sectors have seen in years”. While the jury is still out, we do know that there has been an overwhelming interest from IAB Canada […] Full Article Canada’s Got Talent…Issues – 2022 Currency of Talent Mar 17, 2022 Last week, Dooly, a SaaS provider specializing in sales, released their 2022 Sales Happiness Index Report. The U.S. study surveyed over 600 sales professionals in Q4 2021 about the state of sales productivity and the results reveal some red flags that our industry here in Canada should also take into consideration as we continue to […] Full Article IAB Canada Head Office 111 Peter Street,Suite 406B. 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