"I love Whitmark Digital"

2022-08-15 16:41:17

Whitmark DigitalHomeServicesGet Simple Online Marketing TipsAbout MarkGlossaryContact MeDigital Marketing To Grow Your BusinessGet Started with Online Marketing BasicsAre you just getting started with digital marketing for your business or e-commerce store? Do you wish you had some online marketing basics under your belt?I’m creating a series of videos, blog posts, social media posts, emails and cheat sheets. Collectively, they will form a beginner’s guide to digital marketing. We’ll cover topics like using social media, search engine optimization, search advertising or social media ads, building websites, and writing.You can expect me to be open and forthright about what I know, or don’t know. If you’ve got a question about online advertising and marketing, ask. I’ll answer if I can, or help you find the answer.The first in the series of online marketing basics is a free, video mini class — “11 Minutes to More Effective Online Ads.” It will prepare you to set up Google Ads or Facebook Ads campaigns. The video, and a cheat sheet you’ll receive at the end of the video, will save you from scrambling around at the last minute to find information you’ll need in the campaign set-up process.The mini class is actually about 15 minutes, including an announcement about a new service I’m excited to introduce.Please register to watch the mini class. When you do, you’ll also get access to future articles, videos and emails focused on the fundamental online marketing practices you need to grow your business.My Visit to Ukraine in 2001In August 2001, I visited Donetsk, Ukraine, which at the time was a sister city of Pittsburgh, Pa.My visit was sponsored by Sister Cities Pittsburgh. Our exchange group included a former Allegheny County commissioner, an attorney, an … [Continue reading]My 3 Words: 2022Consistency seems so mundane.Yet, achieving consistency -- what some might see as daily drudgery -- often creates amazing results.The “My 3 Words” exercise, started by Chris Brogan in 2006, is for me an attempt to build some consistent … [Continue reading]Letting Go of Some Writing Rules"The code is more what you'd call 'guidelines' than actual rules."-- Capt. Barbosa explaining the Pirate Code to Elizabeth Swan in “Pirates of the Caribbean.”I sometimes worry that former newspaper colleagues would be horrified to learn … [Continue reading]4 Ways to Adjust Your Marketing to the Demise of Third-Party CookiesIf your business relies on digital marketing, the Apple iPhone privacy updates and Google’s new user cohorts are going to affect you. The changes mean the vast reservoirs of data about website and app users will muddle and dry up like Lake Mead in a … [Continue reading]Australia vs. Facebook and Google: A Tired, Old StoryThere are easy answers for news publishers who complain that Google and Facebook unfairly profit from the publishers’ online articles, photos and videos.Block Google from crawling your sites. Dismantle your Facebook pages. Simple.For … [Continue reading]Your Business Website Might Be WorthlessI used to think every business needed a website, but now I’m not so sure. If your business has a website, but you never examine whether the site performs the way it should, you may as well save yourself the monthly hosting fee. No matter how much you … [Continue reading]Next Page »Search the siteExploreHomeServicesGet Simple Online Marketing TipsAbout MarkGlossaryContact MeSchedule a quick callReserve time on my calendarTerms and ConditionsPrivacy PolicyCookie PolicyWhitmark Digital ServicesAbout Mark WhittakerDigital Marketing GlossaryContact Me